Leeds Becket Degree Show Identity

This project is a bespoke visual identity and marketing strategy for Leeds Beckett University degree show. Letraset was used as the primary design approach respecting the theme of the show based on the book, ‘Eunoia’ (Latin for beautiful thinking) by the successful artist Christian Bak.

The resulting animation was shared throughout social media and displayed on large screens around Leeds city centre public spaces and squares. 

Role/Responsibilities: Creative lead and motion designer, including strategy for the online and public marketing approach in collaboration with the design studio ‘Field’.